Grow Your Business
How many growth plans have you created for your business over the years? And how many of them actually happened?
It’s probably not because you didn’t have good ideas or weren’t committed when you created the plan. More often, the problem is much simpler. We create a new plan full of things we’re going to start doing, but don’t take anything away from the workload we already have.
Then business-as-usual takes over. Clients need things, emails arrive, everyday work fills the diary and the growth activity gradually gets pushed aside because everything else feels more urgent.
So if you want your next growth plan to be different, don’t just ask what you’re going to do. Ask what you’re going to stop!
That might mean stopping something completely, doing it less often, simplifying it or parking it until later. The important thing is that you’re deliberately creating the time and headspace your new priorities will require. Because you can’t build next year’s business on top of this year’s workload.
In this week’s Business Tips video, I look at why continually adding more is one of the biggest reasons growth plans fail, and how making deliberate decisions about what you’ll stop doing can give your plan a much better chance of actually happening.
