Do you have a product range that allows people to check you out with having to go all-in?
Do potential customers have the chance to buy something so they can put you to the test before they comment mahoosive dosh?
Having a product range that appeals to different budgets is a great way to attract more customers.
But it needs to be a range that’s aligned so that customers can see their next natural purchase and can move through our product range.
Not just a jumble sale of products to suit every Tom, Dick & Harry!
Watch this week’s vlog if you’re not quite sure what I mean.
What’s the ‘toe-in-the-water’ thing that people can buy from you?
